It has now been a month since I started using Squidoo for traffic. So let me give you a little information on how this has all panned out.
Building the lenses was not so difficult after reading up on it for a little bit and checking out some of the better lenses on Squidoo. You can look out for the video coming soon about putting together a nice lens. All together, I built fourteen lenses to date.
The first few weeks for the lenses were great. I was getting nearly 150 views a week for all lenses total and the click through rate was about 25%. Then, after a few weeks, these numbers began to tail off substantially. Now, my views are about 20% of what they used to be which means less click throughs to my target sites. One thing that I learned before building my lenses was that they need to be promoted and updated. Promotion can be minimal but it seems that updating needs to be on a regular basis in order to keep up the traffic. I am going to begin updating more often and see if I can’t get my traffic back up there. Also, as a note, the top referer to my lenses have been ezinearticles.com articles that I wrote and pointed to one of my sites and my squidoo lenses.
One thing that did surprise me was that I got more organic search referrals than expected. When I began creating my lenses and writing assiciated articles, my articles were getting to the top few pages of Google but none of my lenses were getting there. But I am getting organic search traffic and that is a good thing. With the new changes coming to Squidoo, I suspect that the organic search referrals will increase a bit over time.
Stay tuned for more Squidoo updates, a video on lens building basics and some Squidoo “how-to” product reviews.
(free Squidoo images available at http://www.squidoo.com/squidoo-graphics)
Filed under: Squidoo
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